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\u003cp\u003e\u003cb\u003eNot your average cookbook. This is a research-based recipe for innovation!\u003c/b\u003e\u003c/p\u003e\u003cp\u003eThis book is for anyone wanting to kick start innovation in their organization. It is ground-breaking in two ways:\u003c/p\u003e\u003cp\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eIt is based on data, combining empirical research, literature reviews, business cases, and interviews.\u003c/li\u003e\u003cli\u003eIt tells a story of two friends in diametrically opposite business predicaments due to COVID. Their story is complex and layered, making for engaging reading.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eFor too long, innovation culture has been amorphous. InnoQTM, built on years of rigorous research, breaks it into 11 dimensions that can be measured, tracked, and improved. We share real world data and examples showing the power of the 11 dimensions and provide concrete ways to improve on them. The pandemic has fundamentally changed the way organizations do business for the next many yearsâcreating a culture of innovation is now more important than ever.\u003c/p\u003e\u003cp\u003e\u003cb\u003eThis book is perfect for leaders, innovators, managers, and students.\u003c/b\u003e\u003c/p\u003e |
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